Own A Computer Repair Shop? 3 Features Your Business Website Should Have

16 October 2015
 Categories: , Blog

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If you own your own computer repair shop, you should already have a website. A website will not do you any good, however, if it does not have certain features. Follow the tips below to ensure your website brings customers to your business.

Keywords

Using keywords can bring traffic to your website from the search engines. This is because when someone types in a certain keyword using a search engine, and this keyword is on your website, it will be one of the first search results they will see.

The goal of all search engines is to show the most relevant content to users. If the search engine finds that your website has a lot of the same keyword, it will likely not end up in the search results. For this reason, you should understand the most important places to place your keywords. If you do not understand how to use keywords, you should consider hiring an search engine optimization specialist (SEO), who can help you determine the best keywords you should use to bring traffic to your website.

Social Media

There are many social media platforms available, and you should be promoting your business on them. Many people today use social media to find information they need. On your social media pages, including articles to help clients. For example, you could post article about the latest viruses. You should comment on posts people leave for you, and make sure your comments are helpful and well-written. Do not use your social media sites as an advertising campaign, however. They are used more for conversing with people that are interested in your service in a relaxed way. Look at it like directly speaking with your customers and potential customers.

Your "About Us" Page

Because anyone can run a business on the Internet, your customers will likely want to know more about you before they will purchase one of your services or products. An "About Us" page is a great way to do this. You can use this page to show your credentials, which will help people trust you better. You should also include your contact information, and the address of your business if you have a brick and mortar store, as well as directions on how to get there.

If you do not currently have a website, and are not experienced at creating them, it is a smart business decision to hire a website design professional to create one for you.